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Level 5 Leadership from Good To Great by Jim Collins

How to become a better leader in business

Rick Kettner
5 min readMar 17, 2021
Level 5 Leadership from Good To Great by Jim Collins
Level 5 Leadership from Good To Great by Jim Collins

How can a good leader become a great leader? What traits do the most impactful leaders have that others are missing? To answer these questions, let’s explore ‘Level 5 Leadership’.

The concept of level 5 leadership was defined in Good To Great by Jim Collins. It was created based on identifying leadership traits during a five-year study of publicly traded companies. The traits were impactful because all identified good-to-great companies began their transformation under a level 5 leader’s guidance.

Note: If you’re interested in exploring all six related concepts, be sure to check out my summary of Good To Great by Jim Collins or pick up a copy of the original book.

The Five Levels Of Leadership

Let’s start by exploring the hierarchy of leadership qualities. While leaders don’t need to move in sequence from level one to five, fully developed leaders embody all five layers of the…

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Rick Kettner
Rick Kettner

Written by Rick Kettner

Sharing the business and marketing insights that I’ve learned over 21 years as an entrepreneur, founder, and marketer. — https://www.youtube.com/rickkettner

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