Member-only story
The 5 Best Startup Tips And Advice From 281 Books
How to start and grow a successful startup
There are countless books, articles, and podcasts that cover helpful advice for startup founders. However, some insights are far more valuable and essential than others. So, I’d like to share 5 of the best startup tips and advice from 281 business books that I’ve read over the last 22 years as an entrepreneur.
Let’s dive right into it.
1. The Right Way To Get Early Feedback About An Idea
One of the fastest ways to validate and improve your startup idea is by talking with potential customers. Unfortunately, these conversations often backfire because people want to be supportive and socially polite rather than blunt and honest. As a result, it’s easy to misinterpret their encouragement as genuine interest.
A better approach is to talk to people about their lives within the context of the problem you are trying to solve, as explained in The Mom Test by Rob Fitzpatrick. That way, rather than setting people up to offer passive encouragement, you can gather much-needed information about their interests, problems, and challenges.
For example, let’s say you plan to build an app to help people learn to play the guitar. Instead of…
