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The 5 Best Product Development Tips From 281 Books
How to build products that customers love.
Product development is about more than just building something new. It’s about coming up with an effective solution to a real problem that customers are facing. By effectively addressing their needs, you can attract more positive reviews, encourage word-of-mouth referrals, and drive repeat business in the future.
With this in mind, let’s explore five of the best product development tips from 281 business books that I’ve read over the last 22 years as an entrepreneur. Each of these insights can help you build superior products and services for your customers.
TIP #1 — The Right Way To Gather Useful Feedback
Before building a prototype or ‘minimum viable product,’ it’s critical to start talking with potential customers. These early conversations are a powerful way to validate whether or not the product concept is a winner. Better still, they are a chance to gather feedback that can help you refine and improve the original idea.
Unfortunately, these conversations often backfire because most people want to be polite and supportive rather than blunt and honest. Therefore, customers are likely to provide passive encouragement that can easily be misinterpreted as…