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The Best Advertising Books For Startups & Small Businesses
How to use advertising to increase product sales.
6 min readApr 30, 2021
The most common reason why businesses fail is due to a lack of customers. It’s not enough to just offer a great product or service. You must also attract potential customers, so let’s explore five of the best advertising books for startups and small businesses.
Each of the books in this list provides a valuable perspective. Some directly address the topic of advertising, while others cover complementary topics that help maximize the value of your ad spend. So, even if you’re eager to jump right into buying ads, I recommend that you carefully consider all five of the books on this list.
It’s important to note that this list is far from exhaustive. There are many great books on advertising, copywriting, and marketing in general. So, I’ve focused on a few great books that can have an immediate impact on startups or small businesses.
