How to tame and properly harness your inner voice.

Chatter by Ethan Kross Book Summary And Review
Chatter by Ethan Kross Book Summary And Review

We all have an inner voice that we can use to evaluate our actions, learn from past mistakes, and better prepare for the future. Unfortunately, all too often, this voice turns into a stream of negative thoughts and emotions. And, rather than help us improve, it can hold us back by causing rumination, anxiety, and even self-sabotage.

Chatter by Ethan Kross is about how to tame and properly harness your inner voice. It covers practical tips for enjoying the many benefits of self-reflection and introspection while greatly reducing unproductive and negative self-talk. …


How to design and refine recommendable nonfiction books.

Write Useful Books by Rob Fitzpatrick book summary and review
Write Useful Books by Rob Fitzpatrick book summary and review

Most nonfiction books either fail to attract an audience or achieve only short-term success. Those that perform well often rely on expensive marketing campaigns, temporary media buzz, or the author’s popularity. As a result, it’s rare for new authors to break through and create a lasting impact.

Write Useful Books by Rob Fitzpatrick provides an alternative path. It explains how to plan, write, test, and refine engaging nonfiction books using proven strategies from the world of entrepreneurship. The approach can help you create a truly useful book that automatically attracts new readers through word-of-mouth referrals.

Let’s explore three of my…


How to start and grow a successful startup

The Best Startup Tips And Advice
The Best Startup Tips And Advice
The Best Startup Tips And Advice

There are countless books, articles, and podcasts that cover helpful advice for startup founders. However, some insights are far more valuable and essential than others. So, I’d like to share 5 of the best startup tips and advice from 281 business books that I’ve read over the last 22 years as an entrepreneur.

Let’s dive right into it.

1. The Right Way To Get Early Feedback About An Idea

One of the fastest ways to validate and improve your startup idea is by talking with potential customers. Unfortunately, these conversations often backfire because people want to be supportive and socially polite rather than blunt and honest. …


A comprehensive list organized into eight popular categories.

50 Best Business Books For Entrepreneurs
50 Best Business Books For Entrepreneurs
50 Best Business Books For Entrepreneurs

Let’s explore 50 of the very best business books of all time. This list includes influential classics and personal favorites that have guided my entrepreneurial journey over the last 22 years. Each one covers unique and valuable insights that can help you achieve your goals in business and beyond.

The list is organized into eight categories: startups, business strategy, marketing, product development, leadership, management, productivity, and self-help.

NOTE: It was difficult to categorize many of the books into just one topic. Plus, many of the themes apply to multiple audiences. So, with…


Learn how to become a better marketer

The Best Marketing Tips and Strategies
The Best Marketing Tips and Strategies
Photo by Road Trip with Raj on Unsplash

Many great marketing books cover helpful advice. However, some ideas are more valuable than others. So, I’d like to share 10 of the best marketing tips and strategies from the 281 business books I read over the last 22 years as an entrepreneur.

Some of the essential topics include:

  • How to build momentum with a new product
  • The right way to communicate your message
  • How to identify the best marketing opportunities
  • How to gain a big advantage over rival brands
  • Creative ways to get people to try your product
  • Simple ways to boost word-of-mouth referrals

Let’s get right into it.

1. Build Momentum With The Smallest Viable Market


Explore essential themes for self-improvement and growth.

The Best Self-Help Books
The Best Self-Help Books
The Best Self-Help Books For Entrepreneurs To Read

It’s easy to become so immersed in running a business that we neglect personal growth. And yet, developing our abilities is one of the best ways to unlock new opportunities for the future. So, let’s explore 9 of the best self-help books for entrepreneurs.

Some of the key topics and themes covered in this list include:

  • How to create daily habits that support your goals and dreams
  • How to unlock your full potential by maintaining a growth mindset
  • How to find passion at work by mastering a rare and valuable skill
  • How to thrive in a world with artificial intelligence and automation
  • How to rapidly acquire new skills, abilities, and knowledge
  • How to effectively negotiate to get more of what you want

Note: In addition to exploring some of these topics, you may also be interested in…


How To Build A Personal Knowledge Management System

Personal growth involves more than just consuming books, articles, or podcasts. Our brains aren’t very good at storing and retaining information. As a result, we often forget valuable insights and life lessons long before having a chance to make use of them.

How To Take Smart Notes by Sönke Ahrens is about how to better understand, retain, and benefit from great insights. The book exposes the flaws in common note-taking practices and presents a simple yet powerful way to capture insights and convert them into a growing web of knowledge. …


How to build an effective business strategy

The 6 Best Business Strategy Books To Read In 2021
The 6 Best Business Strategy Books To Read In 2021
The 6 Best Business Strategy Books To Read In 2021

Business strategy is often ignored until there is a problem. For example, a loss in product sales, declining profit margins, or a new competitor shows up. Until then, we often rely on weak strategy substitutes like having a compelling vision or ambitious goals.

Of course, there is nothing wrong with creating a vision for the future or establishing goals. However, it’s a mistake to treat these things as strategies because doing so can prevent us from pursuing the real thing. As a result, we can find ourselves without a deep understanding of the challenges we face or the opportunities worth pursuing.

So, let’s explore six of the best business strategy books that you can read when building an effective plan for success. They cover critical themes, including:

  • How to make the competition irrelevant
  • How to avoid…


How To Become More Productive And Create Better Results

The Best Productivity Books
The Best Productivity Books
The Best Productivity Books

It often feels like there just isn’t enough time to get everything done. No matter how many tasks we complete, there is always more to do. So, let’s explore five of the best productivity books. They can help you get more accomplished and free up valuable time by tackling essential topics, including:

  • How to identify the one thing that will make everything else easier
  • How to reclaim your time through the intentional use of technology
  • How to regain the joy of deep, meaningful, and rewarding work
  • How to get more done…


Learn how to increase your chances for startup success.

The Best Startup Books To Read
The Best Startup Books To Read
The Best Startup Books To Read

Startups are notoriously difficult to operate. Many fail outright, and those that survive often fall short of their potential. However, there are steps you can take to increase your odds for success. So, let’s explore advice from the best startup books.

While every startup is unique, the core challenges are largely the same. As a result, experienced entrepreneurs can help you adopt best practices and avoid common mistakes on the road to success. The books in this list tackle five key themes:

  • How to navigate the predictable challenges of a startup
  • The best way to spend your time and energy in the early days
  • The right way to talk about your idea to get useful feedback
  • How to prepare for the tough challenges that founders face
  • Tips for how to build an…

Rick Kettner

Sharing the business and marketing insights that I’ve learned over 21 years as an entrepreneur, founder, and marketer. — https://www.youtube.com/rickkettner

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